In a prepared statement, the restaurant’s proprietors said their philosophy "will quite simply be to rock the house. As guests walk in they will immediately be transported to a setting reminiscent of Hell House, the ram-shackled structure in the backwoods of Jacksonville where the Skynyrd sound originated."
Craig Gilbert, a partner in the corporate entity that came up with the concept, added that “Lynyrd Skynyrd BBQ & Beer will embrace the band's unique spirit and the lifestyle it so proudly defined.”
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